- Category: Vehicle Tracker
Why Rental Car Companies Use Real-Time GPS Tracking
Managing company assets is something common in almost every industry in business, and the technology used to oversee these assets is real-time GPS tracking. Construction companies keep tabs on heavy machinery, taxi cab operations follow service vehicles in the field, hospitals meticulously monitor ambulances and an assortment of other businesses call upon GPS trackers to help manage production and maximize efficiency. GPS vehicle tracker technology is commonly seen in the sphere of business, so it should be no surprise to hear that many car rental companies are using GPS monitoring devices to perform fleet management oversight.
What Real-Time GPS Trackers Offer
The very first question some people might be asking is why would a rental car company want to equip their fleet of vehicles with GPS tracking devices? Although the question is relevant to the application of surveillance technology, there is no singular answer, but rather multiple answers why rental car companies would use GPS vehicle trackers.
First of all, when a GPS tracker is connected to a rental car the device will consistently monitor driver speed. Through this feature and another alert feature that would allow rental car companies to be notified if a driver is driving over a speed that was pre-set to be dangerous (e.g. 85mph), rental car companies can determine if a renter is a high-risk liability.
Another benefit of GPS trackers is that they allow rental car companies to know where a driver is located, allowing the business to discover if a driver leaves the state, something detailed in many rental contracts that is prohibited. Rental car companies would theoretically not use this data to infringe on privacy rights, but rather could program alerts using virtual boundaries that would notify the business if a driver leaves the state. At that point, the rental car company could pull the paperwork of the car renter, and contact them to determine what the reason is behind the out-of-state travel.
Speed alerts and virtual boundary alerts are great tools for rental car companies to determine if a car renter is driving at safe speeds or staying in state for travel activities, but it is also through the use of GPS trackers that rental car companies can safeguard their fleet of vehicles from theft. Automobile theft is always a concern for both families and companies, and rental car businesses share in this concern. The reason is because when a rental car is stolen that means the company can not place that vehicle on the market for renting. Not to mention, if the stolen vehicle does not get recovered safely and undamaged the end result could be high insurance deductibles for replacement.
Rental car companies are continuing to modernize to improve service and safety, and real-time GPS trackers such as the SilverCloud GPS tracker are helping provide that service. Currently, not all rental car companies are utilizing GPS tracking devices, but as the cost of the hardware for GPS systems comes down along with the monthly service obligations, it is only a matter of time before all rental cars are equipped with GPS monitoring devices.